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- Marketplace⚡Mastery #84: 3 must-read newsletters, China trade drama, and critical Amazon updates inside 🚀
Marketplace⚡Mastery #84: 3 must-read newsletters, China trade drama, and critical Amazon updates inside 🚀
Hey sellers! 3 must-read newsletters, China trade drama, and critical Amazon updates inside 🚀
🛠️ Recommended for you
Let’s recommend 3 newsletters this week, shall we?
If you sell using Shopify and own a DTC: DTC Club here, join 5,000 shopifiers and get marketing tips and strategies to get more sales.
One of Amazon’s top guys, a former Amazon marketplace executive who gives away invaluable tips for free. Here’s Mr. Jon Derkits’ newsletter.
The one and only Keving King and hiis Billion Dollar Sellers newsletter, sends 2 great hacks a week.
🛑 Attention Amazon Sellers
Amazon is taking action against Vine review merging, as reported by Or Samosh:
“had about 10 sellers reach out recently (last few days) with different types of suspensions tied to this. Some flagged for review manipulation, others for ASIN creation abuse”
Beware, folks. What worked yesterday may not work tomorrow and, what’s worst, put your account on the line!
📰 What you need to know
👉 72h prior to the new ownership deadline, Amazon launches a bid to buy TikTok. If Amazon acquires TikTok they’d finally have the horsepower on social they’ve been trying to gain for so long with failed experiments.
👉 China, Japan and South Korea are planning a free trade agreement and to jointly respond to US tariffs.
Tariff escalations may lead to increased costs for goods imported from Asia to the U.S. If you’re sourcing from China, Japan or South Korea make your move sooner than later.
👉 If my spider senses are right, Rufus/ChatGPT's behavior with transactional content mirrors customer behavior when using any eCommerce search engine:
Engagement (time per session, page views, CTR, CVR...)
Highest AOV
Long-term loyalty
Check the stats! 53% of Shoppers are using Generative AI Tools like ChatGPT and Amazon RUFUS, according to an Adobe Survey of 5,000 U.S. consumers.
👉 Rufus now answering conversational trigger words like "How to...", "What is...", "Why does..." or "When...", as spotted by Ritu Java

👉 Do you run an Amazon agency or service-based business? Last week, I published a spreadsheet featuring 168 service providers for Amazon sellers. If you're not on the list, drop a comment on this post and I'll add you!
👉 How to generate killer images for your listing using Perplexity Deepseek R1 + ChatGPT
👉 Loved this test: can buying a niche Facebook group be a more sustainable and profitable alternative to Amazon ads?
💡 Pro Tip: translate any video content with lip-sync
Here’s a quick tip for your Sponsored Brands Video campaigns and your video listings. Simply upload your original video to Heygen and use the translation options to lip-sync and translate to ANY language. Follow this quick how-to I recorded and… watch me speak perfect Cantonese!
⚒️ Software & Services
As we do every week, here are 2 software / services for Amazon Sellers and Vendors.

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