🛑 Attention Amazon Sellers!

If you use Helium 10, it’s time you move to the Diamond plan.

Why? Bc this is a plan for sellers in the $100K to $10M range, where scaling sellers actually live.

Diamond unlocks Helium 10 Ads (rules-based ad automation, dayparting, and manual bid and budget control), inventory management, profit and loss reporting, the AI Listing Builder integrated with keyword research (for Rufus/Alexa for Shopping) and long-term keyword trend analysis for seasonality.

You also jump to 1,000 tracked ASINs, 5 users, and 10 connected accounts and the managed refund service fee drops from 15% on Platinum to 10% on Diamond.

So, bottom line: if you are running real PPC and sitting past $100K, Helium 10 Platinum should not be your bet, but Diamond.

👉 Grab 20% off on Helium 10 Diamond here

👉 Andrew Bell's Alexa for Shopping blueprint Part 1 breaks down Amazon's new commerce orchestration layer:

1. one shopper "mission" gets split into many machine-generated searches under the hood

2. While catalog relevance, attributes, reviews and pricing still decide which products can surface.

His takeaway for all of us: winning listings now have to work like structured evidence systems, clear, complete, specific, current and trustworthy. Read it here.

👉 U.S. e-commerce grew 9.8% year over year in Q1 2026, nearly double each of the prior four quarters and the strongest quarter in over two years.

But adjusted for the roughly 1.9% rise in physical-goods prices, real volume growth was closer to 8%, so about half of what made the quarter look exceptional was higher price tags, not more goods sold.

Crisis, who?

👉 Stord raised $250M to build Prime without Amazon! The Atlanta fulfillment startup pulled in $250 million at a $3 billion valuation, doubling its valuation in about a year.

Stord is not selling another shipping widget, it's selling an anti-Amazon stack: warehouses, inventory software, delivery promises, returns, StordAI and now Stord Labs, pitched at independent brands that want Prime-level execution without becoming rented shelf space inside Amazon's machine.