📰 What you need to know

🏆🏆🏆 First of all, today my Amazon Tools project hits 600 reviews + articles/guides published. I’s been an awesome journey and I’ll keep it up :)

👉 Amazon filed a lawsuit on Thursday alleging that an international fraud organization called REKK stole millions of dollars of products through systematic refund abuse by tricking the company, including bribing employees

👉 Amazon accuses former employees of conspiring with fraud ring

👉 Helium 10 offers their BIGGEST DISCOUNT OF THE YEAR 40% off 4 months on Platinum or Diamond monthly plan

👀 Interesting reads

👉 MarketplacePulse’s year in review is here with some juicy stats. My fav: Amazon occupies 40% of U.S. e-commerce spending

Key takeaways & highlights:

1. Jeff Bezos' Prediction on E-commerce: Bezos correctly foresaw the lasting relevance of e-commerce fundamentals like selection, low prices, and fast delivery.

2. Amazon’s Growth and Strategy: Amazon has significantly grown since 2007, focusing on customer-centric elements like fast delivery and low prices. They haven't drastically changed their core operation; the website, app, and delivery methods remain consistent.

3. The Unchanging Core of E-commerce: Despite new developments like AI, voice shopping, and social commerce, the fundamentals of e-commerce have remained stable.

4. Competitive Landscape and Amazon's Dominance: Amazon's core strengths make it hard for competitors to surpass it in selection, pricing, and delivery. Amazon's market share in U.S. e-commerce remains strong, with innovative fulfillment strategies.

5. Challenges for Amazon: There are growing consumer preferences for supporting small businesses, local shopping, and criticisms regarding Amazon's employment practices.

6. Emerging E-commerce Trends: New players like TikTok, Shein, and Temu are reshaping the e-commerce landscape with different strategies.

7. The Role of China in E-commerce: Chinese companies like Shein and Temu are becoming significant players, offering direct-to-consumer services and challenging traditional e-commerce models.

8. Amazon Sellers and Market Dynamics: The increasing cost of selling on Amazon and the role of advertising and fulfillment services are notable factors in the e-commerce ecosystem.

9. Shift in Digital Advertising: Amazon's growing advertising business and the emergence of other retail media networks are changing the landscape of digital advertising.

👉 HighFive is a free tool designed specifically for Amazon sellers to automate the process of collecting feedback and reviews

👉 Browse +40 FBA tools and services in this new directory

👉 My guide on how to sell on Walmart Marketplace, the dos and dont's, the fees, the strategies, the competition, software and more

👉 PayPal shares slide after Amazon drops Venmo as payment option

👉 Embrace these 2024 eCommerce trends to grow your business online next year

💲18 Amazon repricing strategies for Sellers

According to the last known public statistics published by Business Insider, Amazon makes 2.5 million price changes per day. And this data corresponds only to the Amazon Retail division! This means that, as of today, these 2.5 million changes will have multiplied, for sure.

So, why are you not repricing? You can use one of this 18 strategies we discuss in this post

1. Using AI Repricer rules

2. Manual repricing

3. Create custom rules

4. Fixed price

5. Competing against yourself

6. Follow BuyBox

7. Follow competitor / Lowest competitor / Multiple competitors

8. Follow SFP / FBA / FBM highest / lowest competitor

9. Follow several related ASINs

10. Periodic price changes

11. Repricing based on the last sale

12. Sales Velocity Repricing

13. Inventory-based repricing

14. MAP-based repricing

15. Suppresed Buy Box repricing

16. Maximum price / Minimum price

17. BuyBox win repricing method

18. Yo-Yo method

And the question would be: is there a repricer that covers the 18 strategies? The answer is yes: Seller Snap

See you in 15 days!

Best,Jordi Ordóñez at jordiob.com